The brand aimed to refresh its visual identity to better reflect its global presence, product quality, and commitment to excellence. We developed a refined branding strategy, including updated visual elements and brand communication that aligned with Supple Tek’s international standards. The enhanced brand identity strengthened global recognition, reinforced consumer trust, and positioned Supple Tek as a premium and reliable name in the FMCG export market. Supple Tek
Supple Tek is a globally recognized FMCG company and one of India’s leading exporters of premium basmati rice and food products.

The Challenge
The Solution
The Result
